SmartReader

Turn your survey, review and complaint data into insights automatically

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AI-in-market-research

Automated Survey Processing

Analyse millions of open-ended text instantly by automatic survey coding.
Generate meaningful consumer insights faster and cheaper!

Sentiment

Named Entities:

Keywords:

    Phrases:

      Syntax Analysis:

        What Is It?


        What Is It ?

        SmartReader is an AI based text analysis tool to generate actionable insights from customer feedback. It helps to overcome the hassle involved in analysis of open ended surveys.

        How it works?


        How it works?

        SmartReader automates the task of deriving insights in an easy and efficient two step process.
        Step 1: Upload data in a spreadsheet to the tool.
        Step 2: Sit back and relax. Your data will be automatically coded into themes.

        Why?


        Why?

        Our AI based technology helps save time and effort involved in review and analysis of millions of lines of texts manually. SmartReader can automatically identify themes from your data and code all the textual data into those themes.

        Let us walk you through an example to make things clearer...

        automated survey processing

        An example of an open ended text survey to cater puzzling problem of declining sales at McDonald’s

        automated survey processing

        We find the Sentiment related to the these relevant themes and identify that smell has an increasingly negative sentiment attached to it and hence, is the most probable reason for decline in sales.

        automated survey processing

        We generate the smart word cloud to dig deeper into assessing of insights.

        automated survey processing

        Digging deeper into smart word clouds and deriving insights.

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